Facebook Creates “Radical Left”  Target Audience

As of today, the “radical left” is the only political group available for advertising target audiences.

“Radical Left” Target Audience on Facebook

First of all, I find it offensive that Facebook created the “radical left” target audience for advertising purposes at all. No one identifies as “radical left”, it is more of a label created by people who don’t agree with fringe liberal ideas.

You would expect Facebook would have several political groups that you can target with your ads. There is even a “see more” button for revealing a drop down list of additional political target groups. Surprisingly when you click the button the list is sadly empty.

So defacto the only political group you can Target on Facebook is the radical left. See below there is only one political group available. This is an ad from a personal account. Of course on business accounts you can target an array of groups. Although, for the billions of personal user accounts, these users can only target the “radical left”.

As you can see the list only includes four (4) options.

1. People you choose through targeting (a) location and (b) age.

2. People who like a Facebook page you manage.

3. People who like your page and their friends.

OR….

4. The Radical Left

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